Market intelligence
Medipex will give you the market intelligence to understand opportunities, fit with clinical pathways and user requirements.
We can help you to:
- Understand the potential market size for an innovation
- Explore the competitive landscape and perform a gap analysis to identify where there may be room for a new medical/healthcare solution
- Determine where a new innovation would fit with existing clinical pathways
- Identify the key stakeholders whose needs would need to be satisfied by any new innovation
- Obtain feedback from relevant stakeholders (e.g. NHS staff) to understand the appetite for a new solution and what criteria it would need to fulfil
- Present the value proposition of an idea to a variety of audiences, including the NHS
Our support will help to articulate the potential market, proposed benefits and unique selling points of a new healthcare innovation, which will inform the design and characteristics as well as attract project partners, funding and ultimately downstream users.